MARABOUS Online Print Media Solution

Industry: Online Print Media Solution
Solution: Print Media Solution

The Project

Our client Marabous (a leading Australian Company) offers digital solutions online that allows users to seamlessly order personalized designer photo invitations and announcements. The project required us to create an online flash software engine to design online greeting cards and invitations which its customers can further customize with personalized messages and photos.

The Challenge

The key challenge of the project was to offer a very user-friendly solution for Marabous, which besides designing the online design software would also ensure delivering a robust online print media solution. Such designer invitations called for high resolution images, which when ordered demanded that they be ready to send for printing. Another significant challenge was to integrate the engine with the custom shopping cart to track customer orders retaining the personalized customization done on the template through flash engine.


  • Designed and developed a seamless online card design software using Flash Action Script
  • Uploaded high resolution image, offering placement of images, sizing, etc.
  • Added custom template messages using different fonts so as to make it fully customized which later on the front end users can personalize with their own photos and messages.


Frontend features

  • Easy selection of card template
  • Easy browsing through various designer photo invitations and announcements
  • Personalization of card through photos and custom messages
  • Preview the personalized card before placing their order.
  • User Account Creation & profile management on website
  • Online ordering through shopping cart
  • Order confirmation & tracking

Backend features

  • Creating product categories and sub categories.
  • Designing generic greeting card template
  • Setting up customization areas for end users to personalize the same
  • Category management
  • Sub category management
  • Order management
  • Customer management
  • Coupon management
  • Gift certificate management
  • Newsletter management
  • Banner management

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