Business development, as defined by Wikipedia: is informally referred to as 'Biz Dev', which comprises a number of techniques designed to create and grow an economic enterprise. Such techniques include, but are not limited to, concept and brand development, assessment of marketing opportunities and target markets, intelligence gathering on customers and competitors, generating leads for possible sales, follow-up sales activity, formal proposal writing and business model design.

Business development includes understanding a business and then realizing its full potential, and expanding it using various tools as marketing, sales, information management and customer service. Competition in the market always gives better services to clients. For any sound company able to withstand competitors, business development is continuously on its toes as an ongoing process. Successful business development often requires a multi-disciplinary approach beyond just "a sale to a customer."

Though Business development activities existed since the day sales is done, with the development of later technologies business development has also adopted its way. Online business development came into practice since the invention of Internet. Earlier it started with content development with just minimum use of online marketing services. These days, with the awareness and development of SEO online business development has increased and expected to reach zenith in the coming years. Now the marketing activities are globally done through email marketing and other web based marketing techniques. Ecommerce business development goes hand in hand with the use of Internet.

Online Business Development services include:

Companies have realized the business gained through Website and enhanced its usage. Business Development is the backbone of any organization. Stronger the business development efforts better the growth prospects of both the individual and the organization.

Getting the highest ranking in the search engines is the primary aim of every website. This goal is achieved by effective search engine optimization of the websites. Here comes the importance of seo service providers, usually they are professionally skilled people who perform seo activities on your website making your site rank higher and visible in major search engines. Every site owner desires quality service that gives worth to their money. Therefore before taking the decision one should clear all doubts and do the relevant research of the short listed seo service provider company. There are certain points that need to be addressed and considered before hiring the service provider.

• Many seo service providers claim to give you top position in major search engines like Google, msn and yahoo. But it’s the search engine that indexes the website and gives ranking, so the provider should instead give a tentative estimate of your position in the search engines.
• Look out for a SEO company that has a track record of satisfied customers. Ask them for a proven track record of their successful ventures. Study the past client’s websites and take note of the keyword usage. It should be simple and that which are commonly used by visitors.
• The seo service provider in question should have a proper office address. Sometimes only a single person executes all work creating difficulties. An office signifies that the company has a team of seo professionals who can give enough time to your company’s assignment.
• Take note that the service providers does not uses Black-hat technique for search engine optimization as it results in your websites being thrown out off the search engine lists! They should use White-hat techniques.
• Conduct a clever research to see where the service provider themselves rank in the search engine. Type in some of their keywords and observe the results. If they rank high then they can be considered worth. But if the company is new, Google might take some time to decide it’s indexing.

These are few guidelines that one can follow or take care of while making a choice of seo service provider for their company.