While many consider Augmented Reality (commonly known as AR) as the dawning of a new era in technology, what makes it all the more interesting and mystic is its very limited information available as of now (which I guess will no longer be applicable after you read this article), accessibility to the technology and its implementation in the real world.
Although, AR existed even as early as the 1960s (See AR Facts below), it largely came into prominence in the last decade with the increasing dominance of mobile applications. What actually is Augmented Reality?
Understanding Augmented Reality
Augmented Reality (also referred to as ‘enhanced reality’) is a technique that blurs the divide between the digital and the real world and brings them together. AR uses camera technology to recognize real-world images, objects and environments and links them up with complementing digital and virtual information – both being linked together visually, and this by identifying a person’s surroundings and displaying information on a mobile device.
With AR your mobile device turns into a portal to the digital world with overlays of video, audio, 3-D content or even location-based information all in real time. As mobile devices become smarter and new factors like wearable computing emerge, AR will continue to deliver incredible applications with even more impressive results.
Microsoft on Monday announced that it’s much loved cloud storage service, Microsoft SkyDrive is now rechristened OneDrive. Interesting indeed is the choice for the word ’ONE’! Earlier Google too has imbibed this concept, ‘One account. All of Google’.
Fig: The new location for the rebranded Microsoft SkyDrive, OneDrive – Coming Soon!
Posted in Webmaster News | Posted on 03-02-2014
A recent study by Forrester has summarized Magento as “one of the most flexible and scalable enterprise-class eCommerce platform with immense potential to drive incremental online revenue growth”.
Magento: An Introduction
Magento is a professional, feature-rich open-source ecommerce solution that offers merchants complete flexibility and control over the UI, content and functionality of their online store. One of the highlights of Magento eCommerce platform is that its native administration interface contains powerful marketing, merchandising and content management tools.
Not only does this empower merchants to create sites that are tailored to their unique business requirements, it also ensures that no constraints are put on business processes and flow. Magento’s flexibility and enterprise-class features also makes it ideal for eCommerce solution creation that is customized to your unique requirements.
The story behind…..
Magento, since its inception in 2007 has revolutionized the ecommerce platform market and transformed the way businesses is done online. The initial response Magento received was highly encouraging (1 million downloads in 18 months) and still continues its dominance of the eCommerce market generation revenues of billions of dollars worldwide. This highly popular eCommerce platform was acquired by eBay in early 2011, and it continues to be the fastest growing ecommerce platform in the world.
Posted in Ecommerce, Magento | Posted on 20-12-2013
No one can beat Apple Inc. when it comes to implementing its marketing strategy for creating the right buzz. In an invitation sent to the media by Apple with the words inscribed “We still have a lot to cover.” the tech giant clearly makes its intent official that you ought to keep anticipating the ‘list’ of Apple products waiting to be launched. Yes, we do love to wait for an Apple innovation!
October 22, 10:00am PT
Yerba Buena Center for the Arts in San Francisco
For the first time since its inception in 2007, Apple releases two versions of the iPhone – the 5S and 5C. The iPhone 5S is nevertheless a legacy bound by loyalty to the millions of iPhone users around the globe, which Apple promises to carry forward each year. However, the iPhone 5C is a bold attempt by the smartphone giant to expand its horizons and target a larger cross-section of consumers with a relatively cheaper version of the otherwise ‘sophisticated’ iPhone.
iPhone 5S Features: Innovation for the Forward thinking
Fig. An artistic representation of the shining metallic colors for the new iPhone 5S
Posted in Gadgets | Posted on 30-09-2013
The increasing number of mobile development platforms has also added to the huge predicament considering the approach to be taken on how existing content management solutions (CMS) can be integrated with the new mobile development technologies. Industry professionals have been quick to understand the intricacy of the situation as it is more important to focus on the building an effective business that involves enabling customers and partners to develop great apps, rather than developing great apps on your own.
Adequate emphasis was given on meticulously executing the bringing together of the CMS and mobile delivery together. However, when questions arises as to ‘if mobile is possible without cloud or cloud is possible without mobile’; experts believes that such bold possibilities reinforces the prominence of these two technologies amongst users – targeted by enterprises. So, it has to be understood that even though these technologies weren’t entirely made in tandem, they do seem to strike a great rapport with each other.
Are you feeling intimidated by the “Mobile to overtake fixed Internet access by 2014” headline or are you startled by the stats suggesting that in 2013 there will be 81.4 billion downloads of apps? Before you press the panic button and come up with a hastily rolled out mobile strategy—remember a faulty or poorly developed app could harm you more in the long run. So take a deep breath and think before you react. I have seen companies committing same mistakes again and again and it is frustrating to see developers hitting these pitfalls repeatedly.
In this article, I will be discussing the common blunders in mobile development strategy. Here are some things to keep in mind.
Mobile Website or Mobile Application?
Mobile apps are dominating the scene and changing our lives in an unimaginable way. Be it shopping online, listening to music, watching news, online travel shows and the list goes on and on. Mobile apps are here to stay and it is not surprising to know that parents are no longer paranoid with the idea of integrating mobile technology into their kids’ lives. The fear of technology taking a control of child’s life is no longer a possibility. Parents teach kids to master technology and evolve. There are thousands and thousands of educational apps that are helping kids from solving puzzles, drawing to cracking Math problems.
VITEB recently launched Kids Smart Memory Game for Android. This app is a blessing for parents who are struggling to cope with the inability of child to learn new concepts. Lack of concentration looms large as a deterrent in the overall performance of children today. This app promises to be a definitive memory board game for children of all ages – preschoolers, kindergarten to pre-teens.
Mobile development techniques are constantly treading the path of innovation. And while our goal is to create the best possible quality of user experience on a mobile device, there is however no contention on the fact that ‘native application development is the way forward’.
But the problem arises in our persistent endeavor to target all the 4 platforms – iOS, Android, Windows and Blackberry in the highly competitive world of BYOD (Bring-your-own-device). Since this calls for individual platform-specific development kits and APIs, it is critical for organizations to deliver effectively without the risk of escalating budget.
With Google algorithms changing the fortunes of webmaster with every updates, Guest blogging is changing the face of SEO. It is abundantly clear that Google places strong emphasis on content. In order to maximize visitors to your site, guest blogging is one of the most effective and easiest ways. It results in increased target audience and building backlinks, while also enhancing credibility and networking opportunities. Guest blogging is equally advantageous to the host bloggers as they can obtain fresh content which is absolutely free.
Guest Blogging Defined
Guest blogging is a proven online marketing strategy of writing for another blog, with the aim of getting genuine backlinks, increasing traffic, networking with peers, and building your reputation as being an industry expert.
Posted in Uncategorised | Posted on 21-05-2013